Skip to content
Pay in full or in 4 interest-free installments with Shop Pay
Pay in full or in 4 interest-free installments with Shop Pay
Nature21 Blvd_IDUN Minerals makeup

IDUN Minerals

Simply Pure & Clean
In Norse mythology, Idun was the goddess of beauty and eternal youth. Idun offered apples of youth to the gods to keep them young and live in eternity. Carrying on the giving tradition, IDUN plants trees in places where fruit is needed or clean air. For every IDUN purchase, IDUN will contribute to plant trees in Eastern Africa in cooperation with Vi Agroforestry (Vi-Skogen).
As one of Sweden's hottest brands, we fell in love with their pure mineral formulations, which contain the purest and cleanest ingredients. We tried to wrap our minds around offering a brand from Sweden, but ultimately decided that their products were exceptional and the colors were a great fit for women with diverse skin undertones: neutral, warm and cool undertone. We know you'll love their natural products and their packaging is literally a work of art.
*Authorized IDUN Minerals Retailer*

 

  • Nature21 Blvd_IDUN Minerals Norrsken Liquid Foundation - Light Coverage
    Nature21 Blvd_IDUN Minerals Norrsken Liquid Foundation - Light Coverage

    IDUN Minerals | Norrsken Liquid Foundation | Light Coverage | 30 ml | 1 fl.oz

    IDUN
    $28.00

    Description IDUN Minerals pure illuminating mineral foundation delivers beautiful skin today and protects for beautiful skin tomorrow. Purified min...

    View full details
    $28.00
  • Nature21 Blvd_IDUN Minerals Eyeshadows
    Nature21 Blvd_IDUN Minerals Eyeshadows

    IDUN Minerals | Eyeshadows | 4 x 1 g | Net Wt 4 x 0.03 oz

    IDUN
    $19.50

    Description IDUN Mineral’s eyeshadow quads combine ultra-purified minerals with a range of 4 shades assortments form an almost endless combination ...

    View full details
    $19.50
  • Nature21 Blvd_IDUN Minerals Eyebrow Pencil
    Nature21 Blvd_IDUN Minerals Eyebrow Pencil

    IDUN Minerals | Eyebrow Pencil | 1.2 g | 0.04 oz.

    IDUN
    $14.50

    Description IDUN Minerals eyebrow pencils give smooth, easy to use color in an ultra-purified mineral formula, enriched with natural fibers that en...

    View full details
    $14.50
  • Nature21 Blvd_IDUN Minerals Liquid Eyeliner - Kol
    Nature21 Blvd_IDUN Minerals Liquid Eyeliner - Kol
    Save $8.00

    IDUN Minerals | Liquid Eyeliner Kol-Makeup

    IDUN
    $16.00
    $8.00

    Description IDUN Mineral’s eyeliners come in ultra-purified minerals formulas.  IDUN Minerals Kol is a fluid, water resistant eyeliner that helps c...

    View full details
    $16.00
    $8.00
    Save $8.00
  • IDUN Minerals duo concealer - Strandgyllen - 020
    IDUN Minerals duo concealer - Strandgyllen - 020
    Save $12.00

    IDUN Minerals | Duo Concealer | Strandgyllen - 020 | 2 X 0.05 oz| Makeup

    IDUN
    $24.00
    $12.00

    Description Rarely does a single concealer work for all areas of your face. This long-lasting creamy concealer does wonders to hide hyperpigmentati...

    View full details
    $24.00
    $12.00
    Save $12.00
  • Nature21 Blvd_IDUN Minerals Concealer - Idegran 012
    Nature21 Blvd_IDUN Minerals Concealer - Idegran 012
    Save $12.00

    IDUN Minerals | Concealer | Idegran 012 | 3 g | 0.14 oz | Makeup

    IDUN
    $24.00
    $12.00

    Description Concealers can help hide unwanted skin discolorations, especially for hyperpigmentation. Developed by Swedish scientists and made in It...

    View full details
    $24.00
    $12.00
    Save $12.00
  • Nature21 Blvd_IDUN Minerals Eyeliner
    Nature21 Blvd_IDUN Minerals Eyeliner
    Save $7.50

    IDUN Minerals | Eyeliner | Makeup

    IDUN
    $15.00
    $7.50

    Description IDUN Mineral’s eyeliners come in ultra-purified minerals formulas.  Eyeliner Pens offer long-wearing, easy to use color in an ultra-pur...

    View full details
    $15.00
    $7.50
    Save $7.50
  • Nature21 Blvd_IDUN Minerals Click Concealer
    Nature21 Blvd_IDUN Minerals Click Concealer
    Save $12.00

    IDUN Minerals | Click Concealer | 3 ml | 0.10 fl oz | Makeup

    IDUN
    $24.00
    $12.00

    Description Easy to use natural click concealer pen to blot away skin's imperfections. The concealer's creamy texture makes it easy to blend and hy...

    View full details
    $24.00
    $12.00
    Save $12.00
  • Nature21 Blvd_IDUN Minerals | Tora Loose Setting Translucent Powder 504
    Nature21 Blvd_IDUN Minerals | Tora Loose Setting Translucent Powder 504

    IDUN Minerals | Tora Loose Setting Translucent Powder 504

    IDUN
    $24.00

    Only 4 natural ingredients in this white translucent powder sets your makeup for the day with a soft glow that evens everything out.  Zinc oxide h...

    View full details
    $24.00